diff --git a/web/app/(commonLayout)/remark-directive-test/page.tsx b/web/app/(commonLayout)/remark-directive-test/page.tsx
index d5c38fcb31..1a6bc4b254 100644
--- a/web/app/(commonLayout)/remark-directive-test/page.tsx
+++ b/web/app/(commonLayout)/remark-directive-test/page.tsx
@@ -1,4 +1,5 @@
 'use client'
+import InSiteMessage from '@/app/components/app/in-site-message'
 import { MarkdownWithDirective } from '@/app/components/base/markdown-with-directive'
 
 const markdown1 = `
@@ -39,19 +40,60 @@ Dify swag
 ::::
 `
 
+const inSiteMessageMain = `
+We’re speaking with technical teams to better understand:
+
+- How you discovered Dify
+- What resonated — and what didn’t
+- How we can improve the experience
+
+As a thank-you for your time:
+
+::::withIconCardList
+
+:::withIconCardItem {icon="https://assets.dify.ai/images/gift-card.png"}
+$100 Amazon gift card
+:::
+
+:::withIconCardItem {icon="https://assets.dify.ai/images/dify-swag.png"}
+Exclusive Dify swag
+:::
+
+::::
+`
+
 export default function RemarkDirectiveTestPage() {
   return (
     <main style={{ padding: 24 }}>
       <h1 style={{ fontSize: 20, fontWeight: 600, marginBottom: 16 }}>
         remark-directive test page
       </h1>
-      <div className="markdown-body">
+      <div>
         <MarkdownWithDirective markdown={markdown1} />
       </div>
 
-      <div className="markdown-body !mt-5">
+      <div className="mt-5">
         <MarkdownWithDirective markdown={markdown2} />
       </div>
+
+      <InSiteMessage
+        title="Help Shape Dify"
+        subtitle="We’d love to hear how you evaluate and use Dify"
+        title_pic_url="https://www.figma.com/api/mcp/asset/ee1209b5-5df1-48a6-8052-ad4a2a08a653"
+        main={inSiteMessageMain}
+        actions={[
+          { type: 'default', text: 'Not now', action: 'close' },
+          {
+            type: 'primary',
+            text: 'Schedule 30-min Chat',
+            action: 'link',
+            data: {
+              href: 'https://dify.ai',
+              target: '_blank',
+            },
+          },
+        ]}
+      />
     </main>
   )
 }
diff --git a/web/app/components/app/in-site-message.tsx b/web/app/components/app/in-site-message.tsx
new file mode 100644
index 0000000000..8859fb3604
--- /dev/null
+++ b/web/app/components/app/in-site-message.tsx
@@ -0,0 +1,128 @@
+'use client'
+
+import { useMemo, useState } from 'react'
+import Button from '@/app/components/base/button'
+import { MarkdownWithDirective } from '@/app/components/base/markdown-with-directive'
+import { cn } from '@/utils/classnames'
+
+type InSiteMessageAction = 'link' | 'close'
+type InSiteMessageButtonType = 'primary' | 'default'
+
+export type InSiteMessageActionItem = {
+  action: InSiteMessageAction
+  data?: unknown
+  text: string
+  type: InSiteMessageButtonType
+}
+
+type InSiteMessageProps = {
+  actions: InSiteMessageActionItem[]
+  className?: string
+  main: string
+  subtitle: string
+  title: string
+  title_pic_url?: string
+}
+
+function normalizeLinkData(data: unknown): { href: string, rel?: string, target?: string } | null {
+  if (typeof data === 'string')
+    return { href: data, target: '_blank' }
+
+  if (!data || typeof data !== 'object')
+    return null
+
+  const candidate = data as { href?: unknown, rel?: unknown, target?: unknown }
+  if (typeof candidate.href !== 'string' || !candidate.href)
+    return null
+
+  return {
+    href: candidate.href,
+    rel: typeof candidate.rel === 'string' ? candidate.rel : undefined,
+    target: typeof candidate.target === 'string' ? candidate.target : '_blank',
+  }
+}
+
+function InSiteMessage({
+  actions,
+  className,
+  main,
+  subtitle,
+  title,
+  title_pic_url,
+}: InSiteMessageProps) {
+  const [visible, setVisible] = useState(true)
+
+  const headerStyle = useMemo(() => {
+    if (!title_pic_url) {
+      return {
+        background: 'linear-gradient(180deg, #3268f4 0%, #194ccf 100%)',
+      }
+    }
+
+    return {
+      backgroundImage: `linear-gradient(180deg, rgba(0, 0, 0, 0.15) 0%, rgba(0, 0, 0, 0.4) 100%), url(${title_pic_url})`,
+      backgroundPosition: 'center',
+      backgroundSize: 'cover',
+    }
+  }, [title_pic_url])
+
+  const handleAction = (item: InSiteMessageActionItem) => {
+    if (item.action === 'close') {
+      setVisible(false)
+      return
+    }
+
+    const linkData = normalizeLinkData(item.data)
+    if (!linkData)
+      return
+
+    const target = linkData.target ?? '_blank'
+    if (target === '_self') {
+      window.location.assign(linkData.href)
+      return
+    }
+
+    window.open(linkData.href, target, linkData.rel ?? 'noopener,noreferrer')
+  }
+
+  if (!visible)
+    return null
+
+  return (
+    <div
+      className={cn(
+        'fixed bottom-3 right-3 z-50 w-[360px] overflow-hidden rounded-xl border border-black/5 bg-background-default shadow-2xl',
+        className,
+      )}
+    >
+      <div className="flex min-h-[128px] flex-col justify-end gap-0.5 px-4 pb-3 pt-6 text-white" style={headerStyle}>
+        <div className="text-[20px] font-bold leading-6">
+          {title}
+        </div>
+        <div className="text-[14px] font-normal leading-5 text-white/95">
+          {subtitle}
+        </div>
+      </div>
+
+      <div className="markdown-body px-4 pb-2 pt-4 text-[14px] leading-5 text-text-secondary">
+        <MarkdownWithDirective markdown={main} />
+      </div>
+
+      <div className="flex items-center justify-end gap-2 px-4 pb-4 pt-2">
+        {actions.map(item => (
+          <Button
+            key={`${item.type}-${item.action}-${item.text}`}
+            variant={item.type === 'primary' ? 'primary' : 'ghost'}
+            size="small"
+            className={cn(item.type === 'default' && 'text-text-secondary')}
+            onClick={() => handleAction(item)}
+          >
+            {item.text}
+          </Button>
+        ))}
+      </div>
+    </div>
+  )
+}
+
+export default InSiteMessage
diff --git a/web/app/components/base/markdown-with-directive/components/with-icon-card-item.tsx b/web/app/components/base/markdown-with-directive/components/with-icon-card-item.tsx
index 1deebb3a85..289fe6d5b6 100644
--- a/web/app/components/base/markdown-with-directive/components/with-icon-card-item.tsx
+++ b/web/app/components/base/markdown-with-directive/components/with-icon-card-item.tsx
@@ -9,7 +9,7 @@ type WithIconItemProps = WithIconCardItemProps & {
 function WithIconCardItem({ icon, children }: WithIconItemProps) {
   return (
     <div className="flex h-11 items-center space-x-3 rounded-lg bg-background-section px-2">
-      <Image src={icon} className="!border-none object-contain" alt="icon" width={40} height={40} />
+      <Image src={decodeURIComponent(icon)} className="!border-none object-contain" alt="icon" width={40} height={40} />
       <div className="min-w-0 grow overflow-hidden text-text-secondary system-sm-medium [&_p]:!m-0 [&_p]:block [&_p]:w-full [&_p]:overflow-hidden [&_p]:text-ellipsis [&_p]:whitespace-nowrap">
         {children}
       </div>